The B2B Lead Generation Machine
The B2B lead generation machine is a first-of-its-kind guide to building a watertight lead generation process for complex sales. It gives knowledge-based businesses practical and strategic advice on developing a concrete, sustainable pipeline of prospects.
Find out how to:
- develop a proposition that makes you impossible to ignore
- create, nurture and close all the opportunities you need
- make lead generation systematic, simple and repeatable
- access bigger opportunities and break into hard-to-reach companies
- link marketing together so you get twice as much from your budget